We need help getting started with digital marketing & strategy
STRATEGY BEFORE TACTICS: IT'S THE CORE OF OUR AGENCY. Employing individual marketing tactics without a carefully crafted digital marketing strategy is a recipe for failure. In order to drive your ideal prospect to your website and generate an abundance of qualified leads, strategy must be your initial focus. FuseBox works with you to develop an integrated digital marketing strategy and plan which forms as the building blocks for your entire digital marketing campaign. With this strategic foundation in place, you secure a competitive advantage that empowers you to meet and exceed your marketing objectives. .
We need help getting found on search engines
Rise to the top of Google search results & outrank your competitors! Using a combination of AdWords & SEO techniques, we ensure your website is SEO friendly and ranks on page 1 of Google for relevant search terms.
We struggle to stand out in a competitive market place
Want to set yourself apart from the competition? Differentiate your brand and cut through the noise with our results-driven content marketing programs. Content Marketing has become the great differentiator - a sustainable competitive advantage that enables brands to separate themselves from their competitors while connecting and engaging with current and future customers. Instead of telling your audience that you are world class, you show them that you are by providing meaningful, useful and timely content. FuseBox works with you to understand what motivates your buyer and identifying the emotional aspect of the buying decision. By creating compelling content and engaging messages that truly relate to the needs and desires of your audience, we connect with your consumers on an emotional level that in turn influences buying decisions. Our content marketing programs include strategy, creation, technology, tools, distribution, and measurement for driving results. We help businesses build agile and smart content engines that generate leads and sales.
Our website isn’t generating qualified traffic or leads
If you’re not getting leads from your website, it’s a problem. Technology has evolved and, as a result, today’s buyers have much higher expectations about what information they should be able to access online to make educated purchasing decisions. Buyers across industries rely on the Internet to research, compare, and contact companies. Gone are the days of the online brochure and a few pages describing your business and services. In todays market, websites must be lead-generating engines. At FuseBox, we understand just how complex the lead generation and lead nurturing process can be. Attracting your ideal prospects requires a more targeted approach, built around solving your prospects problems rather than aggressively promoting yourselves. Ready to learn more? Let’s talk about how we can attract qualified leads & generate demand for your business
We need help attracting the right leads to our business
How do you get your company in front of a niche, targeted audience of ideal prospects? You attract them. When you shift your marketing strategy to focus on solving your prospects needs and pains, you start to attract a targeted and qualified group of prospects. This is achieved in part by creating and promoting compelling, helpful, creative educational content coupled with a well-designed conversion strategy. This approach includes a strategic mix of strategy, social media, content marketing, lead generation and nurturing programs. Ready to generate better leads and close more sales with an agency focused on results? Click here to get in touch!
We struggling to demonstrate a ROI from our digital marketing campaigns
In order to demonstrate ROI of your marketing efforts, it is essential you have the proper infrastructure in place to track the return on your campaigns. At FuseBox, we are obsessed about measurement and performance, our goal is to reduce the waste of marketing campaigns and strengthen the channels that drive the most leads and sales. We audit your current technology infrastructure and build a reliable system to collect data that allows you to track your marketing performance and measure ROI. We focus on marketing results — but only the ones that matter. No marketing fluff, no vanity metrics. We pursue only metrics that grow your business, Leads generated per month, sales qualified leads per month, sales driven by marketing. Marketing must generate results that drive business growth
We need help educating, engaging and nurturing prospects
Are you finding that many (or even most) of your website leads are not converting? Research shows that 85% of leads that enter your funnel are not ready to purchase. After quality leads are generated, your company needs to stay in front of them throughout the entire buyer’s journey, from brand awareness to your sales team. This constant, beneficial engagement ultimately improves your company’s relationship with leads, shortens your sales cycle and increases sales opportunities. We can help you implement an effective lead nurturing campaign, pulling leads through the buyer’s journey using effective marketing tactics and positioning your company as a trusted advisor/resource. Some of the tactics we use to achieve this include: • Content Marketing • Email marketing & Marketing Automation • Lead scoring and qualification • Lead Management Get in touch to learn more.
We need help getting our marketing work done
Whether you need a helping hand right now or a long-term partner with a team of experts, we can help.
We are seeing an increasing trend where the majority of our clients come to us after unfortunately being burnt by other digital agencies and therefore form a skeptical opinion that digital marketing doesn’t work for B2B or that the ROI simply isn’t there.
Does this sound familiar?
We get it and we understand that the approach and complexities related to B2B marketing requires a different mindset and thinking (as opposed to selling to consumers). Digital marketing can be very effective for B2B, but it requires a proper understanding of just how complex the lead generation process and buying cycle can be. Attracting your ideal prospect(s) requires a targeted approach built around solving your prospects’ problems and addressing their needs.
So why Fusebox?
because we understand how to market B2B companies online & have helped many medium sized B2B companies like yours to achieve remarkable results where others have failed!